Source: London Telegraph
by Brendan O’Neill
The executive secretary of the United Nations Framework Convention on Climate Change, Christiana Figueres, has said scientists and UN officials should stop using “weirdo words” when talking about climate change. By talking in scientific jargon and using acronyms that fly over the heads of Joe and Josephine Public, the climate-change lobby is bamboozling rather than enlightening the masses, she said. Panicked that the public switches off – or more likely sinks into a coma – whenever an expert with more PhDs than sense holds forth on climate change, Ms Figueres says climate-change folk are “just not communicating properly”.
This alleged crisis of eco-communication, the failure of enviro-experts to make a connection with, far less fire up, the man in the street, weighs heavily on green-leaning minds. In the Guardian this week, an eco-worrier says climate-change activists must try harder to bridge the gap between “the abstruse nature of expert discourse” and people’s “ordinary lives” (shortened version: let’s find a way to make really complicated stuff understandable to ill-educated folk more used to reading Heat the celebrity magazine than Heat the George Monbiot book). (more…)